Pub Aff

 


Lesson Material

I’m going to take you through the process of selling other people’s stuff or other people’s products in a way that you probably don’t really know exists.

What we’re going to do is walk through something called ‘affiliate marketing’, which is where you can sell other people’s products, goods, services, e-books, video courses, for a percentage or a commission. People will just mail you checks when you sell their stuff!

Then we’re going to go through and talk about how to build a website, how to get that website ranked and where to go from there.

It’s meant to be an action course and that really takes you from the discovery phase, the phase we’re in now, all the way through getting paid. Actually getting a check in the mail.

 

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Start Here Intro [MP3]

 

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START HERE [PDF]

In this section we’re going to talk about selling other people’s stuff, also known as affiliate marketing.

If affiliate marketing is foreign to you, don’t worry because we’re going to be getting into the nuts and bolts of it in just a minute.

In terms of selling other people’s stuff, really there’s two different ways to make money online. You can either:

  • Sell somebody else’s stuff
  • You can sell your own stuff.

 

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What Is Affiliate Marketing? [MP3]

What we’re going to talk about now is finding stuff to sell.

This is really a huge key to the success of your money site because you need to have between three and five different products that you can sell through your money site to get the most bang for your buck.

There are affiliate programs out there that let you promote almost anything you can imagine.

What I usually like to do is break them down into two very distinct categories – physical products and digital products.

  • Selling Physical Products
  • Selling Information/Digital Products

 

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Finding Affiliate Products [MP3]

We’re going to go through some good places to look for affiliate programs.

  • Amazon
  • Commission Junction
  • Digital Products
  • ClickBank
  • Private Affiliate Programs
  • CPA Networks

 

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Affiliate Offers (And Where To Look!) [MP3]

What’s hot?

I usually look quite a bit into trends and try to figure out what’s hot and what is going to be hot based on something that’s happening in the current market.

If you’re able to do that then you can really key in on a lot of trends that some people aren’t necessarily looking at.

… As more of a warning: once you start doing this, you’re really going to see it everywhere.

You’re going to see trends.

You’re going to see it in commercials.

You’re going to see it in seasons – fall, winter, spring.

You’re going to see best selling lists.

And you’re going to start to pick up all the different products and all the different sales cycles and all the different things that you can do to make money online.

 

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How To Spot Trends Early And Make More Money! [MP3]

This is the last part of the discovery section and we’re going to talk about you.

 

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Making Money Sites Personal… [MP3]

What we’re going to talk about in this section is picking a niche.

This is something that is really just crucial in getting started.

Roughly 80% of the time spent with building passive income sites is going to be research and picking a niche.

 

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Picking Your Niche! [MP3]

 

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Picking Your Niche! [PDF]

Product Research Spreadsheet (to track ideas and niches)

We’re going to be getting into product research now.

So you’ve already done a good bit of product research from the first section.

Now it’s time for the rubber to meet the road.

 

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Doing Good Product Research [MP3]

 

Offer depth is really just a fancy way of saying, “What similar products can you sell to someone that will increase their own experience, and make you more money?”

Offer depth really just gives you different products that you can promote that are pretty tightly correlated in that niche.

Most likely you’ve got a spreadsheet sitting open right now or saved in your computer with lots of products and niches you want to sell.

The next thing I do is I look for offer depth.

Offer depth does two things.

  • It gets you familiar with the market
  • It gives you more products to promote in the niche

 

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Offer Depth [MP3]

 

You actually know a little bit already about networks and affiliate networks.

It’s okay to sell Amazon products on the same site as digital products.

In a lot of cases it’s actually recommended because if somebody comes to buy a physical product, they may be equally interested in a digital product.

So it’s also good to suggest other items that a reader might want.

 

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Affiliate Networks [MP3]

 

Keyword research is a way for us to look inside the minds of our customers, on a very mass scale, and see what they’re searching for.

This is the number one most important step in building money sites.

Now that you know what products and niches are out there, you can start to do research on them and find out if there is enough traffic to make building a site worthwhile.

 

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Keyword Research [IMPORTANT] [MP3]

PREREQUISITES: In order to fully understand this section of the lesson, you must have already gone through Lesson 3.2: Setting Up A Website and Lesson 3.3: Building Your Email List

 

This is the section where we start putting all the pieces together.

There are two very general styles we use for money sites.

The first is a content hub and that’s the easiest and it’s recommended for your first site.

The second is the lead gen site.

 

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Building Your Affiliate Money Site [MP3]

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Building Your Affiliate Money Site [PDF]

 

This section is going to be building out a content hub. This is really where you’re going to get started before you get into the list building and email marketing and all that stuff.

Content hubs are very, very, very easy to set up. You can do it very quickly, almost effortlessly.

You can also outsource the whole process easily which is what I started doing after I started making some money with this process.

 

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Starting Your Content Hub [MP3]

DOWNLOADS Step-By-Step Instructions
Thesis Settings.pdf
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Setting Up Your Content Hub [MP3]

NOTE: If you are looking to outsource this process, please visit Lesson 3.9: Outsourcing which will walk you through the process

Of course, you can just write your own content too. If this is your first money site, that’s probably the safest bet. But, if you don’t like to write, having someone else do it is perfectly fine.

In the video, I reference to documents that I give to outsourcers (or you can use them yourself).

Those are located here:

Documents

Review Article Procedure (for yourself or your team)

SEO Content Procedure – Keyword Loaded Articles (for yourself or your team)

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Creating Content & Articles [MP3]

This video is going to walk you through how to add content to your content hub, step by step.

We talk about:

  • Where to post content loaded articles
  • Where to post product reviews
  • How to link those together :0)
  • How to get widgets configured
  • How to mask affiliate links
  • Where to use those affiliate links

You may also want to reference these documents as well:

Documents Mentioned In Video
Review Article Procedure (for yourself or your team)

SEO Content Procedure – Keyword Loaded Articles (for yourself or your team)

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Adding SEO Content Correctly [MP3]

 

Lead Gen Build’s primary responsibility is to collect email addresses so you can market to prospects over and over again. Watch to learn more…

 

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Building A Lead Generation Site [MP3]

 

This video will walk you through:

  • Setting up a domain on Godaddy
  • Pointing it to Hostgator
  • The steps needed to set up a lead gen site and install WordPress

 

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Lead Gen Site Setup [MP3]

This video will walk you through:

  • Setting up your email marketing software (Click here to get started: http://emailstarterkit.com)
  • Getting the OptimizePress installed and configured (click here for the theme: http://getoptimizepresstemplate.com
  • How to write the first autoresponder message
  • How to hotlink the first affiliate product after someone signs up
  • How to find affiliate programs to promote that make sense for the list

 

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Lead Gen Theme & Autoresponder Setup [MP3]

 

These are just some things that have come up through coaching and through some of my past experiences that cause some strife for people just getting into the passive money site game.

  • Where to get content
  • How to outsource that content
  • Pre-selling content
  • How to effectively write copy that pre-sells people
  • Freebies for squeeze pages
  • Video resources.

 

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Thoughts And Resources [MP3]


Downloads & Info